deviating from the general rule
or the usual type, an irregularity.

Anomalous is a creative studio, event space and collective.

Born from the challenges of independent freelance work we are a family of multidisciplinary creatives that encompass general practitioners alongside deep specialists. Our collective approach finds solutions through research, design and production. 

Anomalous Space is our home for creativity and collaboration, a flexible environment available to hire for your next shoot, workshop, presentation, meeting, pop up, film location or social event.  

We are Anomalous. Are you?


Client: Mac Cosmetics

MAC Cosmetics

Role: Creative direction, production, technical delivery.

Brief: Provide audio visual content for the launch of MAC Cosmetics Kaleidoscope range at Harrods Fashion Lab.

Response: In order to create a fun and innovative way to visualise the product, a custom iPad application was created to allow customers to trigger and control on-screen motion graphics. Made from the deconstructed Kaleidoscope logo, these graphics featured on screens across the Fashion lab display launch and extended campaign across Harrods window displays.

Outcome: Interactive multi-screen audio visual installation.

Anomalous provided a unique and interactive way for our customers to interact with the new products. Alongside the successful launch party their bespoke visuals were displayed across screens throughout the main Harrods window display. We were delighted with the response to these enticing visuals.

Emma Koch, MAC